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The traditions of The AA star rating system started way back in 1912 and whilst the days of The AA man doffing his cap and offering a sturdy salute may be long gone, the traditions of quality and impeccable customer service offered through The AA star rating system live on today. It is against this background that The AA, The Times and Blue Orange Media have decided to come together and produce Holidays and Breaks with The AA.
Holidays and Breaks with The AA is being produced with the full support and on an official basis with The AA. The publication’s introduction and editorial will be by The AA andwill cover specific areas including short breaks, family holidays and will really focus on the great value and service that customers still receive when staying at and using AA rated establishments throughout the UK and Europe. Holidays and Breaks with The AA through top line editorial and high-end imagery will give The Times readers access to some of the best UK and European holiday/short break ideas for Autumn 2010 and early 2011.
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