Published every Saturday with The Times, The Times Magazine delivers access to a very qualified group of readers who are proven and regular international travelers. Communicating directly to the readers of The Times allows you to deliver your message to a readership of individuals who possess a combination of above average assets and income, as well as a history of staying in hotels and resorts of all levels around the world.  The Gulf and More will be distributed as an official and branded publication with the Times Magazine.

The quality of The Times Audience will deliver to you the following:

1.4 million Saturday Times readers
No 1 ABC1 Earning 40K +
No 1 for adults who spent £1,000+ on their last holiday
No 1 for taking 3+ holidays in the last 12 months
No 1 travellers who book direct
No 1 for booking full and half board packages
No 1 for renting villas and apartments

The Gulf and More will showcase the region for what it is: a great family and business destination. Superb clean beaches, complete safety, fantastic hotels/resorts and exciting shopping malls, this is what The Gulf is all about The Gulf and More will become a crucial witness to the splendor of the region.

Areas to be covered will include:

• Hotels                           
• Resorts                                  
• Airlines
• Shopping Malls
• Theme Parks
• Cruises
• Business Travel

Carrying all the Times branding, The Gulf and More will bedistributed with The Times Magazine on Saturday 30th of October 2010. This will give all participants access to a readership of over 1,800,000. Times Magazine readers are identified as being largely professional, homeowners, 65% male and 35% female, 90% ABC1.

As far as geographic distribution is concerned, taking Birmingham as a reference point and drawing a line east to west across the UK at this point. All destinations below the line (not including South Wales) will receive a copy of this publication within the poly wrap with the Saturday Times magazine.

The Gulf and More will be 200mmx146mm in size and compromise 40 full-page colour pages printed to the extremely high production values expected by The Times and their readers. Advertisers have the opportunity to have either a full page or a double-sided page. Each page will carry a colour coded branding bar of 10mm in depth, which will run along the top of the page and will carry the Times and publication logo’s as well as the section heading for our readers to use as a point of reference. The branding bar has been created to give a Times ‘as recommended’ feel to our readers.

Along with our standard advertising package, we have the opportunity to have an overall project sponsor. This package would include having your company name and logo on the front cover ‘sponsored by XYZ Holidays’, the inside front cover as a double page spread and four pages on the internet version

The Gulf and More will also be available online (sample at www.gulfandmoretimes.com). As an additional extra there will be a printable two page PDF version of your advertisement with a link to your website. As the web site will remain ‘live’ for three months, you will be able to change your two Internet pages at the beginning of each of the four months. There is no doubt that this will provide a complete offline and online marketing solution for 2010-11. On average, our publication web sites attract 20,000 unique users per month and 300,000 page impressions.